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field marketing and brand experience awards 2009
New FM agency Orchid is clearly proving itself for its resourcefulness. Their innovation was a surprisingly obvious one to outsiders to the FM industry but showed clear thinking for a an FM activity and delivered obvious benefits.
Kodak needed sales demonstrators fast in order to gain maximum advantage in terms of market share and incremental printer sales. Rather than trawl an existing pool of known field marketeers, Orchid contacted a recruitment agency that specialised in the technical arena. Orchid selected individuals who combined technical know-how and sales ability.
The effect of employing knowledgeable (and presumably more expensive) sales people was rewarded with coverage of 99.7% and sales at 48% above target.
ISO 9001:2008 accreditation
Orchid are delighted to announce we have been awarded the prestigious and sought after ISO9001:2008 certification! To have received this award less than nine months into...
read more...on the move - from field marketing vol 6 issue 2 summer 2009
Orchid Field Marketing has been acquired by The River Marketing Group Ltd. Orchid now becomes part of The River Marketing Group which was established in 2002 and currently has in excess...
read more...orchid - a new chapter
Following a phenomenal first six months of trading, Orchid Field Marketing has been acquired by The River Marketing Group Ltd.
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