A NEW GENERATION OF FIELD MARKETING
We are an innovative and bold outsourced field sales and marketing company where people and brands aspire to be.
What do we do in store?
We adopt a targeted, strategic and intelligent approach to field marketing, allowing us to interrupt the shopper/consumer, in the right way, at the right time; during those key moments where brand decisions are made and opinions formed. We have significant experience with bringing culture-changing and market-shifting products to market, and enabling them to establish and grow with a strategic approach to retail execution.
At Orchid we focus on four areas of expertise which can all be covered through long-term or short-term projects, bespoke to each project’s requirements.
WHICH CATEGORIES DO WE SPECIALISE IN?
We are experts in targeting and engaging shoppers and consumers at the point of purchase, servicing clients across food & drink, consumer electronics, entertainment, pharmaceuticals, consumer goods and home improvement sectors.
HOW DO WE PERFORM AS AN AGENCY?
Our client portfolio is extensive; in the past four years alone we’ve worked with 80 brands, completing over 1.4m store visits.
Here’s what some of our most trusted partners have to say about us.
“Orchid has given both SH Pratt and our retail partners a truly, independent and consistent, consumer led feedback loop on key metrics to help measure performance and tweak as necessary to improve the customer experience.”
“I can only recommend working with Orchid for their knowledge of retail, ability of training staff as well as delivering advice on the best in store activations”.
HOW DO WE WORK WITH OUR CLIENTS?
We will bring new speed, agility and cost efficiency to the growth of your brand, through our unique 5-step process.
with you to get to know you, your business, your values and your culture, so we can get to the heart of understanding the brand challenges you face.
new opportunities and ideas for your brand and craft a focused and inspiring strategy for growth.
and distil our understanding into practical and achievable growth strategies, never losing sight of your financial imperatives and cultural considerations.
strategies for your brand to embrace all relevant sectors, channels and touchpoints, delivering them with complete consistency and cohesion.
our ideas and strategies into powerful assets that deliver growth across designated markets or trade channels, using our integrated platform of services.
industry-leading reporting tools
OrchidLIVE allows for live data capture from the field, with full visibility from a personalised and branded online dashboard. The breadth of data available for capture is extensive, with the ability to view entry and exit photos as and when each visit is completed.
Live online portal
Our online portal gives our field teams and clients live access to each and every campaign live in the field.
360 degree field management
Our system is built from the ground-up for the full field management process; including briefing and payroll.
We understand our clients’ needs to have insightful and actionable data. Our in-house data team therefore specialise to ensure that every single report they produce provides added value.
PART OF CEUTA GROUP
Together, our 420+ employees support every aspect of brand growth and work with some of the most inspiring companies in the Health & Personal Care and Food & Drinks industries, across 100+ international markets.
Want to find out more?