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AkzoNobel: Training

The Challenge

  • To support the rollout of a new Dulux Mix Lab unit in 80 Colour & Advice stores
  • Training required for store staff on how to use the Mix Lab unit
  • Further training for the store staff on the principles of colour to educate their customers on how they can use these in their decorating projects

Our Solution

  • A team of Colour Experts were recruited to provide national coverage across the UK
  • An intensive ‘Train The Trainer’ course was held at the Dulux Academy
  • Training appointments scheduled by the colour experts directly with the retailer to ensure convenience and maximum staff attendance

The Results

  • 100% coverage achieved
  • All stores visited within specific time frame
  • A total of 218 store staff trained and educated on the principles of colour
  • 100% store satisfaction

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